Laplink and Avanquest Partner to Deliver PC Migration and Connectivity Software to North American Retail Market


Jul 26, 2006 - Avanquest Publishing USA Announces Joint Partnership With Laplink Software

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Avanquest Publishing USA today announced a strategic North American publishing partnership with Laplink Software, an award-winning developer of PC migration, remote control and connectivity software. Avanquest Publishing USA offers one of the industry's most efficient and cost-effective solutions for selling software products on North American retail shelves, and will now be responsible for ensuring continuing strong sales growth for Laplink's successful PCmover, Laplink Gold, Laplink Everywhere and PCdefense products. Laplink will be joining Avanquest USA's lineup of more than 50 software titles available at thousands of leading retail outlets across North America, including CompUSA, Office Depot, Business Depot, Circuit City, Fry's Electronics, MicroCenter as well as at leading online retailers such as Amazon.com.

In describing the new agreement Thomas Koll, CEO and Chairman of Laplink Software, said, "Avanquest has a proven track record in working with global companies to promote consumer products on retail shelves. By creating this relationship with Avanquest, we will be benefiting from Avanquest's expertise to accelerate sales in the United States and Canada."

Laplink's award-winning migration, connectivity and remote control products include:

"We look forward to bringing Laplink's best-of-breed products for PC and laptop synchronization and file transfer into an ever-increasing number of households and businesses throughout North America," said Christina Seelye, CEO of Avanquest USA. "Through our extensive network of retail partners, Avanquest will help to ensure that Laplink products enjoy maximum retail exposure and remain market leaders in their respective categories."

About Laplink Software Inc.

For more than 25 years, Laplink has been the leader in providing software used for PC migration, remote access, file transfer, and synchronization. The privately-held company was founded in 1983 and is headquartered in Bellevue, Washington.

For more information about this release, please contact:

Laplink Software Press Contact
Daniel Donohoe, Public Relations
daniel.donohoe@laplink.com
+1-425-952-6023

Additional information and images can be found online at Laplink’s Media Center: http://www.laplink.com/media.